YSL, is a French luxury fashion house founded in Paris in 1961 by Yves Saint Laurent. The brand produces high quality luxury goods. YSL is known for it’s high quality, sleek and elegant designs. Yves Saint Laurent was one of the first fashion houses to produce high end fashion on a large scale allowing them to gain notoriety with a wider audience spanning across classes and industries. Tommy Hilfiger, the premium American lifestyle brand was launched in 1985 by Tommy Hilfiger. It is known for having a quintessentially American style with the signature red, white and blue colours being used predominately across their ranges and is inspired by ‘pop culture.’ In recent years Tommy Hilfiger has been producing throwback styles that make it synonymous for late 90’s and Y2K fashion.